You might think agents will always maximise their commission -- after all it’s their commission and it’s in their interest to be paid as much as possible for their work. And it’s true, agents are responsible for their own commission. But, that doesn’t mean you shouldn’t track their commission at all
Do you feel like you haven’t quite hit your business targets over the past year? It’s common for brokers to feel like they haven’t been doing well enough -- like they haven’t achieved their targets. But often that’s just a feeling.
Dealing with listings, recording payment, tracking sales, commissions… as a real estate broker your job reaches far beyond matching a for-sale property to a buyer. There are many things you need to monitor and decide on -- business, agents, marketing, etc…
Every business has a culture. It’s not something you choose to have or not. Culture always exists, regardless of how much effort you put into creating one. Read more about how culture affects your business.
For any business, it’s absolutely crucial to have a clear vision, backed up with strong values that truly resonate with you. This will help you keep moving in the right direction at all times, even if you’re not exactly sure what to do next.
Lead generation is the backbone of the marketing and sales strategy of any real estate business. Your business needs a steady flow of leads. That way, when you and your team sit down to make call or send out emails, you’ll actually know who to contact and don’t get stuck.